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Marketing

WHAT CAN WE MARKET THAT WILL BE IMPOSSIBLE FOR A COMPETITOR TO IMITATE OR COMMODITIZE? THE ANSWER IS SIMPLE, MARKET YOUR REAL INNOVATIVE AND CUTTING EDGE SLUTION

 

MARKETING FOR DENTAL PROFESSIONALS

Your new smile now network IS A FULL SERVICE DENTAL MARKETING COMPANY + Call center

We specialize in dental marketing and closing Big Dental Cases in volume. Our philosophy is that the production per patient is more important than the number of new patients attracted from the dental marketing. We create digital marketing campaigns and training programs that consistently produce Big Profitable Cases that allow you to see Massive Increases in your production without the need to see more patients. In short… we allow you to work less, and make more… work smarter, and not harder…

Our Story

THE REALITY OF MARKETING a DENTAL PRACTICE

Many times “marketing people” forget that the purpose of developing a website for a clinician to attract “SPECIALTY” procedures! Clinicians are not buying websites to act as an online business card… you can get those for free these days. They are interested in purchasing a website for one reason and one reason only. To grow their practice and diversify with some direct to public or “unattached patients.”

The problem for many Clinicians is that most of them entrust their website development and/or marketing strategy to companies or people that know very little about dentistry. This is why all of the clinical websites look basically the same… Who you are, a bunch of services that you provide, and how to contact you. That’s about as sophisticated is it gets. This is a huge problem because it does not address the main obstacle standing in your way from attracting large fee-for-service cases direct from the public. Commoditization. The real problem is that Clinicians that market their “Services” and “Procedures” have no answer for the inevitable  corporate marketing group that advertises the same “Services” or “Procedures” at a lower price!

So the question and the key to developing a clinical website that is productive and lucrative is this… What can we market that will be impossible for a competitor to imitate or commoditize? The answer is simple, Patented Precision Smile —-PRODUCT THAT IS INOVATIVE. Your real product is your patients’ experiences, your clinical outcomes, and your expertise. We develop creative and compelling websites for clinicians by adhering to a few critical areas and keys to success

Your New Smile Now: Patient Marketing Strategies

At Your New Smile Now, we understand that effective patient marketing is crucial for the success of our dental implant centers. Our national brand provides comprehensive marketing support to help you attract and retain patients seeking high-quality dental implant services.

Enhanced Marketing Resources

Professional Marketing Team

  • Access to experienced marketing professionals dedicated to promoting Your New Smile Now
  • Tailored marketing strategies to suit local demographics and market conditions
  • Ongoing support and guidance for implementing marketing initiatives

Multi-Channel Marketing Campaigns

  • Coordinated efforts across various platforms:
    • Digital marketing (website, SEO, social media)
    • Traditional media (print, radio, TV)
    • Community outreach and events

Larger Advertising Budgets

  • Benefit from the collective power of our network’s marketing funds
  • Ability to run larger, more impactful campaigns
  • Wider reach and increased visibility in your local market

Leveraging National Brand Recognition

Established Brand Awareness

  • Tap into the trust and credibility of the Your New Smile Now brand
  • Consistent, professional branding across all marketing materials
  • Benefit from national advertising efforts that boost local recognition

Increased Referral Potential

  • Network-wide referral system to maximize patient acquisition
  • Cross-promotion opportunities with other Your New Smile Now centers

Data-Driven Marketing Insights

Performance Metrics and Benchmarking

  • Access to comprehensive analytics on marketing campaign performance
  • Compare your center’s metrics with network averages to identify areas for improvement
  • Continuously optimize your marketing strategies based on data-driven insights

Patient Satisfaction Tracking

  • Implement standardized patient feedback systems
  • Use patient testimonials and success stories in marketing materials
  • Improve services based on patient input to enhance marketing messages

Advanced Patient Acquisition Tools

Cutting-Edge Website and Online Presence

  • Modern, user-friendly website design optimized for conversions
  • Advanced SEO strategies to improve local search rankings
  • Online scheduling and chat features to capture leads efficiently

Digital Smile Design Technology

  • Showcase potential results using state-of-the-art smile design software
  • Engage patients with visual representations of their new smiles
  • Increase case acceptance rates through compelling before-and-after imagery

Patient Financing Options

Competitive Financing Plans

  • Offer attractive financing options to make treatments more accessible
  • Increase case acceptance rates for higher-value treatments
  • Marketing materials highlighting affordable payment plans

Ongoing Marketing Education

Regular Workshops and Seminars

  • Stay updated on the latest dental marketing trends and strategies
  • Learn best practices for patient communication and treatment presentation
  • Enhance your ability to market complex arch cases effectively

By leveraging these comprehensive marketing resources and strategies, Your New Smile Now empowers its network members to effectively attract and convert patients seeking dental implant treatments. Our goal is to support your growth and success in the competitive dental implant market.